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		<title>How to Avoid Wasting Marketing Dollars</title>
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		<description><![CDATA[Every successful business person is a marketer and a salesperson first. If you want to be successful, you should consider that as your primary organizing principle. If you want to thrive, rather than just survive, then your primary focus needs to be on generating business and leads—and then opening those relationships. Are your marketing dollars [...]]]></description>
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